We design for the exceptions when we should design for those... - Sendhil Mullainathan

"We design for the exceptions when we should design for those with full plates."

Sendhil Mullainathan Leadership

Economist Researcher Indian-American Born 1974 (age 52)

More from Sendhil Mullainathan

"The poor are not just short of money, they are short of bandwidth."

"Scarcity captures the mind."

"When we are struggling financially, we are not just poorer, we are less capable of making good decisions."

"Poverty is not just about income, it's about attention."

"A leader must be fair and just."

"Integrity is everything."

"One must take responsibility for one's environment."

"In this house, I make the decisions"