Who said "You have to give people a reason to care."?

This quote is attributed to Lorne Michaels.

You have to give people a reason to care. - Lorne Michaels

"You have to give people a reason to care."

Lorne Michaels Motivation

Comedy Producer Canadian Born 1944 (age 82)

"The show doesn't go on because it's ready; it goes on because it's eleven thirty."

"Live television is the hardest thing you can do in show business."

"Comedy is about truth, and Saturday Night Live has always been about telling the truth."

"You have to be willing to fail in order to succeed."

"I believe in working hard for what you want."

"Never underestimate the power of determination."

"I don't need a reason to fight."

"The most important thing is the mission. Nothing else matters."