Evan Spiegel

"We're building for authenticity in an age of filters."

"The most powerful products are simple to use."

"We measure success by user happiness, not just numbers."

"Great communication creates strong communities."

"We're not trying to be everything to everyone."

"The future of social media is more personal, not more public."

"We believe in second chances for our users."

"Speed and quality don't have to be at odds."

"We're building for the generation that values real connections."

"The best companies solve problems they personally experienced."

"We're committed to making communication more human."

"Innovation happens at the intersection of art and technology."

"We believe in the power of young people to change the world."

"The future belongs to those who can adapt quickly."

"We're building a platform for genuine human expression."

"We're trying to build a world where experiences matter more than things."

"The best product is one that people want to use every single day."

"Speed is a feature. The faster you move, the more you learn."

"Don't wait for permission to build something great."

"Every constraint forces you to be more creative."

"Authenticity is what resonates with people most."

"We built Snapchat because we wanted to communicate differently."

"The camera is the most natural interface we have."

"Young people understand technology better than anyone else."

"Stories matter more than feeds."

"Privacy should be the default, not an afterthought."

"Culture is built one interaction at a time."

"We're not in the business of ads, we're in the business of communication."

"Ephemeral content changes how people think about sharing."

"Your first idea is rarely your best idea."