The way we are nudged, even in small ways, can have profound... - Thaler, Richard

This quote is attributed to Thaler, Richard.

"The way we are nudged, even in small ways, can have profound effects on our behavior and choices."

Thaler, Richard Leadership

Behavioral Economist American Born 1945 (age 81)

More from Thaler, Richard

"People are not always rational. We make systematic mistakes."

"The most important thing to understand about Behavioral Economics is that people are not rational."

"We are all vulnerable to cognitive biases."

"Humans are not the perfectly rational agents that standard economic theory assumes."

"A leader must be fair and just."

"Integrity is everything."

"One must take responsibility for one's environment."

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