Who said "As they say in the business, 'If it bleeds, it leads.'"?

This quote is attributed to Kent Brockman.

As they say in the business, 'If it bleeds, it leads.' - Kent Brockman

"As they say in the business, 'If it bleeds, it leads.'"

Kent Brockman Motivation

"I'm Kent Brockman, and I will be reporting live from the scene of the action."

"That's the way it is, folks. News."

"As we all know, Springfield is a safe town. A very safe town."

"Breaking news from the Channel 6 News Team."

"I believe in working hard for what you want."

"Never underestimate the power of determination."

"I don't need a reason to fight."

"The most important thing is the mission. Nothing else matters."