BoJack Horseman

"The secret is to just keep smiling no matter what."

"I'm not a bad guy, I'm just a guy who does bad things sometimes."

"Family is the best thing in the whole wide world, and nothing else matters."

"Every friend is a best friend if you treat them right."

"Success isn't about winning, it's about having fun doing it."

"You gotta be positive! It's contagious!"

"I believe in second chances, and third chances, and fourth chances..."

"Life is about the journey, not the destination, Mr. Horseman."

"If you're going to do something, do it with everything you've got!"

"The secret to my success is simple: I care about my clients more than they care about themselves. Contractually speaking."

"I believe that everyone deserves a second chance. At a higher rate."

"Success is a journey, not a destination. A journey where I take 15%."

"I've learned that the best relationships are the ones where both parties feel like they won."

"Life taught me that you can't control everything, but you can control your agent."

"I believe in the power of positive thinking. Positive thinking with a contract is even better."

"The best days are when my clients succeed. The worst days are when they succeed without me."

"I don't fear failure. I fear opportunity cost."

"Peace of mind is priceless, but I've put a price on it anyway."

"I've learned that freedom is just another word for having enough money to do what you want."

"Dreams are wonderful, but reality with a good agent is better."

"I believe that the truth is negotiable, depending on your representation."

"The key to happiness is managing expectations, preferably downward."

"I've learned that patience is a virtue, but impatience is a profit margin."

"Every ending is just a new beginning - usually with a better contract."

"I don't believe in work-life balance. I believe in work-work optimization."

"The secret to staying relevant is adapting faster than your competition. And your clients."

"Courage means doing what's right even when it costs you. I prefer to do what's profitable."

"I've learned that the best investment is in yourself. Specifically, your personal brand."

"Power isn't about how much you have - it's about how much you can make others think you have."

"I believe in giving back to the community. Tax-deductible donations only, naturally."